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Now Booking Mar & April 2024


Woo-Worthy Website Copy

Engage from the get-go with clear website copy that works as hard as you do

01 why

Tackling the writing side of your website can be pain-ful—I know. I wrote all of this.

It’s another hat on top of a stacked rack, and there is just. not. enough. hours. period.

Finding that your initial words no longer serve is rough, but it’s a sure sign you’re glowing up (um, hello you!). ✨ And you’re in great company. 

I’ve refined my messaging more than once in my career, learning a little more from each faux-pas and omission. So, I not only get it, I’ve built up the skills to help you land the right tone for your digital home. 

I also have the luxury of an outside perspective to take your website copy from cloudy to clear. While you get the bonus of benefiting from my years of failing up and nailing down the right words to capture, connect, and convert.

For someone who knows what they want to convey but is not able to articulate it properly, your skills in proofreading, editing, and copywriting are invaluable and a tremendous support.

You have an absolute gift of seeing what it is a person wants to express/relay and then writing it creatively, professionally and very eloquently.

You went beyond the role of copywriting. I felt very supported with the advice and guidance you gave me.

Setske Roelofs, Holistic Therapist

02 Word on the Street

Good website copy captures attention and transforms prospects into leads.

Great website copywriting positions your business as a stand-out solution in a saturated space.

And the best web copy does it all without

feeling forced, salesy, or formulaic (ick).

From differentiating hundreds of digital storefronts sharing the same multinational stage to crafting landing pages that rank and resonate, I know how to humanise and galvanise, simultaneously.

And I LOVE doing it for solopreneurs who have the wisdom to make ripples and the passion to make it happen—you just need the right introduction.

I’ve got you. 🫶

03 Web Copy Services


Web Pages

Home pages that make a lasting impression, About Us sections that set you apart, FAQs that frame you as the one, service or product descriptions that address your prospect's soul—it's all here for you.


Landing Pages

Where tentative flirtations become proclamations. You've guided them gently through the journey, and they're prepping to land. Let's wave them in with confidence and a warm welcome.


Product Descriptions

Shelve the sales lingo and step into something more comfortable. Turn your pitch into a conversation with the person you know will benefit best from your offerings. It's why you're here right? 


Lead Magnets

Not technically web copy but they make your forms and pages look gooood (and darn irrisistable). From eBooks, and guides to motivational workbooks, let's join forces and magnetise. 

Now Booking Mar & April 2024

04 The Investment

Have a brand new digital space or one ready for a refresh? Maybe you've got some new products to unleash, or you've upskilled in a MAJOR way, and your copy doesn't cut it any more. 

The life of a solopreneur is dynamic—your web copy package should be, too. Game recognizes game. 😏

The launchpad is lined up: add as you need and I'll meet you where you are. 

Laptop Work

Web Copy Launchpad 🚀
starting from €2,050*

You've got the logo, the website design, and the colours on point, but your site is falling flat. No worries! I'll write optimized web copy with your target audience in mind—and just enough SEO to help you reach them. 


  • Project discovery and onboarding questionnaire

  • 90-minute brainstorm and strategy session

  • 5 pages of website copy (Home, About, Services, Contact + 1 non-sales page of your choice)

  • SEO-optimised meta-descriptions, header tags, and page title options

  • Two rounds of revision

  • Communication with your designer

Can also include...

  • ​Customer interviewing and Voice of Customer research

  • Blog articles to boost your credibility store

  • Web launch email copy

*Price does not include VAT (23%)

05 Add-ons for days

04 Next Steps

Book Discovery Call

Let's shorten your to-do list and get you back doing what you love.

Just pop an email my way and I'll get back to you within two working days to set up our chemistry call 🤙

Ice breakers at the ready!

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